Taking Care of Business
Taking Care of Business
The Disruptive Dentist - How Robbie Hughes broke the mould in a traditional industry
How a young dentist from Liverpool dared to be different in an otherwise very traditional and stagnant industry.
In this episode of Taking Care of Business, Paul Cheetham-Karcz catches up with Dr Robbie Hughes, owner of Dental Excellence. They sit down to discuss what drove Robbie to change the way things are done in dentistry, from his use of social media to the physical location of his dental practice.
Robbie also mentions how he’s viewed by the rest of his industry and some of his most famous clients, such as Liverpool FC manager, Jurgen Klopp.
In this episode:
02:20 - Marketing on Instagram
07:05 - How Robbie got into dentistry
10:33 - Building a client base
17:09 - Motivations to make change
22:55 - How does the rest of the industry view Dental Excellence?
32:15 - How did Robbie get involved with celebrities like Jurgen Klopp?
38:20 - Goals and future plans for Dental Excellence
43:30 - What does downtime look like for Robbie?